Authorized Distribution Network

Fuel the
World's
Energy

Join the fastest-growing energy drink distribution network. CELSIUS reaches active consumers where they live, work, and train — through a precision-built supply chain spanning 75+ countries.

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75+
Countries Served
180K
Retail Locations
12B+
Cans Distributed
98%
On-Time Delivery Rate
Distribution Channels

Where We Move
Product

CELSIUS reaches consumers across every major retail and foodservice vertical, ensuring maximum shelf presence at the point of decision.

🏪
52K
Convenience & Gas
High-impulse, chilled placement at checkout coolers and grab-and-go fridges nationwide.
🛒
38K
Grocery & Mass Retail
Prime endcap and dedicated energy aisle shelf space at leading supermarket chains and big-box retailers.
🏋️
21K
Fitness & Sport
Gym coolers, sports clubs, supplement stores, and athletic facilities — directly in front of our core audience.
🍔
19K
Foodservice & QSR
Restaurant chains, cafeterias, stadiums, and entertainment venues with chilled and ambient formats.
📦
34K
E-Commerce & DTC
Fulfillment-center distribution for Amazon, specialty health platforms, and our own direct-to-consumer channel.
✈️
8K
Travel & Hospitality
Airports, airlines, hotel minibars, and cruise lines — capturing premium moments when consumers need energy most.
Distribution Partners

Trusted
Network

Our tiered partner program rewards performance with deeper margins, co-op advertising funds, and exclusive territory rights.

PepsiCo DSD
Direct Store Delivery — North America
Platinum
McLane Company
Wholesale Distribution — USA
Platinum
Refresco Group
Co-Packing & EU Distribution
Gold
GreenEarth Logistics
Cold Chain — Asia Pacific
Gold
Nordic Beverages AS
Regional — Scandinavia & Baltics
Silver

Regional Coverage

North America
94%
Western Europe
81%
Asia Pacific
65%
Latin America
48%
Middle East
39%
Africa
22%

Coverage = % of population within 30-min of a CELSIUS retail point

How It Works

From Factory
to Fridge

A four-stage supply chain built for speed, freshness, and traceability at every step.

01
Manufacturing
Product is produced at FDA-registered, GMP-certified co-manufacturing facilities and quality-checked before palletizing.
02
Warehouse & Logistics
Temperature-controlled regional DCs receive, consolidate, and route orders within 24 hours of receipt.
03
Last-Mile Delivery
DSD routes and 3PL partners deliver directly to store coolers with real-time GPS tracking and proof of delivery.
04
Sell-Through & Reorder
Automated velocity reporting triggers replenishment orders, preventing stockouts and maximizing turns per location.
Join the Network

Ready to Distribute
CELSIUS?

Tell us your territory and we'll have a regional sales manager reach out within 48 hours to discuss margins, minimums, and exclusivity terms.

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